Okay folks, I’m Phil and this is my Online Marketing Strategies Show. Welcome to my podcast. Let’s do this!
Today’s episode is all about the struggles of an internet marketer. Why we do what we do….
When you are so dissatisfied, that change has to happen.
Luckily, I never miss the days I used to work in the office. I had great times with my colleagues, but those days feel well behind me, and I feel perfectly comfortable working alone now. There are a few things I'm glad I no longer have to be part of.
As a full-time online marketer, I spend most of the day communicating with others by email or on online chat. I barely speak to anyone on the phone or face to face that I might forget my own voice one of these days...
But not everyone is like me. Those who are extroverts often crave for hangouts, and a lot of my fellow online entrepreneurs deliberately make time to meet up with friends for lunch to keep their sanity. And I do agree.
You need to have real conversations daily (not necessarily verbally), to ensure you're not turning into a weirdo.
I love working out - without my beach running surfing and gym exercise, I would definitely go crazy. If you don't normally move around much, just getting out of the house to walk for 15 minutes should help circulate more oxygen in your blood stream, and release serotonin to motivate yourself.
Serotonin is something that your body naturally produces. They help you motivate big time, too.
Working from home means you can work whatever way you want. You can work in pyjamas, or on your bed with your laptop without creating a work environment. Sounds good, right? But there's no motivation factor in that kind of "no boundary" working lifestyle.
Patience is the key to success particularly in online business. Being patient does not mean you have to be agitated or frustrated. Everyone has to fail at some point to be successful, and has to learn from mistakes.
Be patient and stay focused on your goals - that's the way to motivate yourself for business.
How to avoid becoming paralyzed by too many ideas
If you are a creative, you most likely the type that has so many ideas.
While it may seem like a blessing, it often feels like a curse and that you aren’t actually moving or taking action. You feel scattered, confused and overwhelmed.
I am no stranger to the overwhelming sensation that too many ideas can bring.
I have loved this journey of starting my business so far, however sometimes I feel paralyzed and pulled too many directions. While it is an exciting place to be, it is best to develop a process to help tame those ideas, and avoid becoming paralyzed.
Here are a few ways to tame those ideas:
Keep a running list. Your notes are just for you, so don’t allow negativity to creep in! Be bold in your future goals.
If I get really invested in an idea up front, I like to get as specific as I can in the brainstorming phase. You can also reference these notes anytime you have a sudden hit of inspiration.
Don’t act too fast
Though your new idea to open up a shop, start an e-course, or offer a new service seems great up front, I encourage you to take a bit of time to meditate on your new idea.
You want to give yourself enough time to do the research and develop a strategy to implement your new idea.
During this time, you can really hone in on the details of this project, as well as develop a marketing plan for it. This doesn’t have to be elaborate, but it helps to be strategic in building excitement over your new product/service/idea!
If you run your own business, chances are, you're completely overwhelmed pretty much all the time. I know I am.
Because no matter much you get done, it seems like your to-do list just grows longer and longer. There are blog posts to write, emails to respond to, social media posts to schedule, products to create.
You need to be organized, not overwhelmed.
Most overwhelm comes from feeling like you have so much to do that you can’t do it all. When your to-do list is swirling around in your head, it can feel like everything you need to get done gets bigger and more urgent by the minute.
The solution? Get your to-do list out of your head and onto paper.
Action, not anxiety!
Have you ever had one of those days where you feel super busy and stressed, but when you look back over your day, you don’t even know what you got done?
I get so caught up in feeling stressed about everything I have to do that I don’t actually do any of it.
I’ll have a project to start that feels so big and overwhelming that I never start it.
And then, like something out of a horror movie, the more I put off the project, the bigger and more overwhelming it becomes.
It’s a vicious cycle that only has one solution: action.
Just the simple act of starting- something, anything- helps you build the inertia you need to keep going.
So when you’re feeling overwhelmed and stressed out, look at the list you made and just start.
Progress, not perfection.
I struggle with this one every damn day and I know I’m not alone here. As creative entrepreneurs, we put our souls into our work, so of course everything we do should be perfect, right? Wrong.
Sometimes (ok, most of the time) perfection isn’t about quality work, it’s about ego. At least it is for me. I want my work to be perfect because I want to be perfect. Which is obviously impossible (not to mention insane.)
And when we get like that, when we obsess over formatting, or reread the same email seven times, or strain our eyes making sure our blog graphic is centered-- it keeps us from doing the real, important work that we’re meant to do.
Choose progress, not perfection.
The next time you’re stuck in that obsessive cycle of making sure it’s absolutely perfect, ask yourself: Does this actually need to be perfect? Or does it just need to be done?
Some things do need to be perfect. When I’m proofreading a document before it goes to print for a client, then yes, it needs to be perfect. But if I’m honest with myself, the majority of my work doesn’t require that level of flawlessness, and I doubt much of yours does either.
So yes, it’s important that we care, deeply, about putting out quality work. But it’s worth the reminder: just because it’s not perfect, doesn’t mean it’s not good enough.
And as I said last week: Progress = Happiness
Okay, thanks for tuning in.
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Phil Adair
Hot Clicks Pay-Per-Click Online Marketing
Suite 12, 5th Floor, Dymocks Building
428 George Street, Sydney 2000, NSW, Australia
W: hotclicks.com.au
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