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Automotive Consumers Are Asking for Help | SEGMENT 11 | #289
  • 06/05/2017
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Automotive Consumers Are Asking for Help | SEGMENT 11 | #289

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Descripción de Automotive Consumers Are Asking for Help | SEGMENT 11 | #289

J.D. Power's Kristin Kolodge talks with us about automotive technology and how it is affecting consumers. With top-of-the-line safety features and well-rounded infotainment systems, vehicles now have everything we could dream of. Drivers can now receive assistance with staying in their lane, connecting in transit, maintaining a safe speed and more. J.D. Power conducted a U.S. Tech Choice study and discovered new car buyers need help when it comes to understanding what the many available features actually do. Trying to figure out the function of the vast array of dashboard buttons can be seriously distracting. Can we simplify this technology and enhance safety at the same time?

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consumer trust future automotive technology luxury cars autonomous distracted drivers self-driving J.D. Power U.S. Tech Choice Study Safety Features

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