Martin Parsons – Education for Stylists
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On this episode of RadioAMB, our host Patty Schmucker interviews an icon of the beauty industry, Martin Parsons. Martin developed the “Design Techniques for Cutting” early in his career and has been informing and educating professionals ever since. Not only has Martin been listed in Modern Salon’s Top 75 Educators for the past century, he has been listed as one of the 50 Most Influential Hairdressers of all time.
Martin and Patty pull back the curtain and get to the real bare bones of how he started in the industry and how he has been able to inspire and educate so many up and coming hairdressers within the beauty industry. Martin talks about the importance of proportion and the ability of a stylist to adapt certain cuts and styles to each client’s unique face shape and features, and that the most important focus is always the eyes.
Listen in as Patty and Martin discuss just what it takes to create lasting and strong relationships between stylists and their clients and what to look for when searching for the perfect stylist for your next haircut and style.
Transcript:
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pretty is pretty important in all things
and beauty welcome to radio AM be
designed for those who want to live a
long and vibrant life I’m Patti
Schmucker I’m a licensed cosmetologist
who’s been in the beauty industry for
over 40 years radio am B stands for
american-made beauty and it’s where we
tell the secrets behind the making of
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entered beauty school the year of the
Dorothy Hamill wedge the Dorothy Hamill
haircut and it was the inspiration for
every new cosmetologist to learn how to
cut do a precision haircut and to be
able to have that wedge that when
someone turned their head it was just
exact my guest today is one of those
people who really have crafted the art
of precision cutting Martin is a proud
can
who has traveled the ward world
delighting audiences with a special
brand of insightful techniques creative
style and a sense of humor that all
stylists can relate to martin developed
design techniques for cutting early in
his career but allowed hair stylist to
produce consistent suitable hair cuts
through balanced proportion and facial
shapes of their clients martin systems
has helped tens of thousands of stylists
achieve their own sense of style and
fashion long regarded as the master of
long hair styling martin achieves
beautiful styles with a variety of
lengths in just minutes
his nodding folding lacing techniques
revolutionized how hairdressers create
hair design for special occasion among
as many professional alkaloids include
martin being listed among the elite in
modern salons tops 75 educators for the
past century as well as one of the 50
most influential hairdressers of all
times he was the recipient of the first
Lifetime Achievement Award in the
Canadian hairdressing industry and
followed that with the Naha Lifetime
Achievement Award for recognition as a
leader in advanced education and for his
highly entertaining and educational
stage presence please welcome the always
entertaining the always insightful and
always educational mr. Martin parson
we’re delighted to have you with us
Martin so Martin one of the things that
people have come to learn about our show
is the opportunity to be able to hear
the personal stories behind the icons so
tell us a little bit I understand that
you knew pretty early on that you wanted
to be a hairdresser you know I think so
many people in our industry are that way
you know you style somebody’s hair when
you’re young or or you make a braid or
something on someone’s head and they
make a big fuss and then you want to do
more so I I set the back of my mother’s
hair with rollers when she was pregnant
with my young
father and that was so much but it was
the idea of combing it out and I’m sure
it didn’t look like anything such a big
thrill I thought oh I could do this or
that so it just started that creative
process and you know that was the time
to when I was a young teenager movie
magazines that that’s what connected us
to glamor and stardom and Vogue magazine
and stuff and so it just about from
there I was lucky to have loving parents
that encouraged me to be whatever it is
just be and try to feed your back and so
that really helped me all through high
school doing different people’s hair and
doing my mom’s hair everyday sheep sent
me to the movies and say you know what I
want to look like Lana Turner like that
really excited me and throat me and you
know that so much of my life is but my
upbringing from my parents kind generous
logical and caring right in me with with
training doing appearances here and
there is it’s not not so much about me
me me but it’s like here’s an idea try
this out her this is what I found out
and it is very rewarding
I’ve had a really wonderful career right
and that whole message about being kind
and caring and supportive as really play
it seems like it’s really played an
instrumental role in not only being sort
of the education of the educator heart
and being able to see potential in
others that’s right that’s right and
show them some of the way just to get
them back on track you know being
creative sometimes it’s pretty difficult
I think you know all of us when we
started we want to do the latest and the
greatest and everything but you know to
be really successful we need clients
just like your listeners out there
people that enjoy having their hair done
or need a little direction
want somebody to influence them a little
bit and care about them it’s just a
great business to be in and so when you
began working in in the industry and
what may what was it that drove you to
make the choice as far as where you went
to school you know because I was from a
small town in southeastern Ontario
mm-hmm and so about 12 or 13 years old I
started writing to all the beauty
schools that I could find and was just
thrilled to get this and then I had to
make a choice really to stay in Canada
and take my training to Canada so I went
to London Ontario uh-huh okay famous
school of the time Bruno’s they were
very influential in hairdressing of late
fifties into the 60s and so that really
attracted me and there I don’t know
their concept of being progressive
really enthralled me and it’s
interesting though that from the very
beginning it was the hairdressing you
mentioned earlier wasn’t it was with
your mom that you rolled her hair but it
was the combing out that really
intrigues you and with Bruno it was that
they were well known with regards to
styling so was this was the was the
finishing really what attracted you more
than the the haircutting part of it I
don’t know you know i I’ve always I just
love every phase huh it was styling that
I was able to practice for years before
I went to beauty school all through high
school I mean I worked a lot doing hair
and sort of brought myself to sort of a
level that I had some confidence with
then I went to beauty school it was you
know I had to pay attention I you know I
thought hey I’m I’m gonna nail this
so easy but it was a really good choice
to go there and I think that you know
that anyone who has children or spleens
that want to be hairdressers or want to
be in the beauty industry what great
opportunities lay there because there’s
probably a hundred and fifty different
avenues that you can go into if you’re
in the beauty business around the world
so all the things to do you know once
you have your license once you have your
skills once you have your confidence
nobody is going to take that away from
you
right yeah it could just be a foolish
one yeah and absolutely and I think
that’s one of the cool things that our
our audience loves about our about
hearing our stories is that every single
person the common denominator is some
pathway into the beauty industry but
once you are in there’s just so many
different directions that you can
possibly go it is really just about
initiative and imagination and it sounds
like you were early on with that with
regards to your haircutting approach
what was it that that were the
circumstances that set up that you
decided that you needed to create a
methodology for cutting hair I had an
opportunity when I was quite young I
just bought my salon and school and had
an opportunity to train a chain of
salons that took in sign in clients so
you didn’t have to wait you just it was
the geared towards the young to just
sign in and get your hair cut
no bookings or anything like that there
was a wildly successful but I needed to
be able to train their new people and so
I had to come up with something that was
consistent that wasn’t too complicated
but methodical and something you could
build on and so that’s what I started to
do and studied and practiced and came up
with ideas and tried them out get them
again again in the end and until I felt
confident to teach so I went
and look look at first and then
developed a really wonderful way to look
at the face a fresh way rather than
looking at the shape of the face
necessarily we would look at the
combination of the shape of the eye the
shape of the nose the lips the chin the
cheeks and the jaw and put those
together to create a formula for what
lengths and proportions would look best
on that person so that your listeners
are thinking okay what what is I love it
yeah thing is it’s from looking if you
went through magazine and looked only at
the eyes and put them into two shapes
either a soft shape or a firm shape or
blend it to one or the other then you
can determine whether the top half the
face needs to look softer or firmer and
the bottom part of the page needs to
look softer firmer not strictly by the
lengths that you’ve got the guide on the
top of the head and the guy on the
bottom very simple but oh boy it sure
keeps the clients coming back oh
absolutely and and and and that makes
sense but repeat that again because I
think if I want to be able to create a
better visual of how how that how you
explain that is calling the hair away
from the face look at the overall phase
you know most people want to be drawn to
the eyes or you you know a face that
pleases you usually as you look at all
the features you end up looking at the
eyes so this balance is like I’ll
probably make this quick but when you
pick up your haircut on the top like on
the crown of the head let’s say at five
inches long and the bottom of your hair
is five inches long it accentuates
whatever kind of haircut you get from
that point the cutting makailah on the
top and the guide on the bottom the same
length accentuates the faith so if you
have just like a great face it’s perfect
but if you have a long face and you cut
the top and the bottom the same light
that makes your face look longer
mmm tank of white face you cut the top
in the bottom the same length it looks
wider so you know you lengthen the face
by cutting an inch or so longer than the
top or
you pull your eye up to broaden the face
by cutting let’s say five or four or
three or two on the bottom but are you
going to hire your eyes left so based on
that sort of quick responses there’s so
much to learn about the face when you
see styles and magazines to look at
their makeup textures and their makeup
lines and the haircutting lines and and
you teach yourself from that point right
you know I think if I could just mention
this that your your listeners out there
when they go to a silent it’s so
important to understand what makes you
feel good you can like a style any style
and a good stylist is going to be able
to adjust the proportions or the length
of that stop your face you know that we
I’m sure you do too you know and your
years of hairdressing too so many people
miss out on they want the style not
adjusted they want to look like their
cousin or their best friend or you know
what they don’t have quite that always
that imagination that a hairdresser
would have absolutely and that’s such a
great point terms of you know get how do
you get the right thing when you go to
tool to a hairdresser it’s not just
looking at the style but looking at it
in proportion to what’s going to make
your accentuate your face you know maybe
someone out there that want to change
their hair but they don’t know what to
do it always ends up looking the same is
to look at how long your hair is on the
top and then at the bottom of your
hairline pull your hand down to be that
same length and look at yourself again
and then try longer try shorter if you
have a perspective of yourself you know
that the hairdresser will provide the
right silhouette a modern shape a modern
silhouette that will suit you but the
whole idea is to make you feel beautiful
feel okay I’m good I’m not going to be
intimidated by my hair it’s well cut it
looks good I know how to handle it and I
love before I go – right right and all
of those things come
so what do you tell a consumer on how to
get what they want when they go to see a
professional hairdresser well you know
what I think
looking consultations an important thing
don’t just book a cut hmm you may have
to you me you may have to pay for some
consultations but you know shopping
around for a hairdresser isn’t going to
see what they look like or to see what
they do or what the salon looks like
it’s more finding you know some kind of
coin
another aura some that a client can go
and set and feel safe trusted mm-hmm
that someone’s listening to them and
they have a sense of experience and a
professional approach you know the I’m
very mature hairdresser nail so I’ve
been through the gauntlet of dressing up
for work being a bit more casual forward
hmm and then choosing to dress you know
to dress as best I can for dealing with
the client because I want them to
remember the experience but I’m also
want them to identify with me some are
selling younger hairdressers is to not
worry about having bucket closets full
of clothes to wear to work but to find
even to start your career with five
outfits that you can entertain hm and
not and focus on building with clients
not just trying to impress them with a
bad but some kind right hope it comes
clear because everybody should be who
they want to be but you know if you want
to build a clientele before your life
and for your needs you need to stay
focused on understand a client
understanding people in general and
realizing that not everybody is into
fashion some people get their hair cut
straight because they have to other
people want something that really stands
out to their friends and
and other people just want to have the
same thing again and again and again and
again and again which is good if you can
produce them again and again and again
right right and that leads to being able
to have techniques that provides for
that consistency in what you’re
delivering I think that if anyone were
to ask me what I thought was the most
important thing about being successful
in beauty is to realize that you can
influence people with your sense of
style your sense of color your sense of
makeup and hair and beauty in in all
directions you’re the one that brings
that and what you need to do is
understand yourself a little bit more so
you can create an atmosphere when a
client comes in that nurtures them to
talk to you you know lots of people
bring in photographs
I think photographs are not a bad thing
just to give you an understanding of
what’s going on my suggestion to
hairdressers would be if somebody brings
you a photograph that you think will
people that not going to suit them right
sketch on the photograph a little bit
draw in where the hair could be longer
or shorter and say how for them how you
could adapt the style you know a
consultation means loyalty long term
clients you know they just want a
professional introduction to you and
once they have that and they feel safe
with you they’re going to stick with you
with and that’s that’s really important
point is that sense of safety and being
able to create an environment where
customers are willing to open up and
really trust you because there’s I I
don’t know any other relationship
including the physician where the
consumer gives us so much permission to
touch them and to change how they look
and feel so true funny thing you know
there’s a lot of
you know it’s like you yourself changing
your doctor or one of your listeners
changing a doctor you don’t just change
your doctor looking for the whole thing
and so you keep going to that doctor
even if you don’t care for them lots of
times right same thing with the
hairdresser I like to get around with
the hairs that they’ve been around for a
while they know you’ve got a lot of
clients that come to you because they’re
afraid to go anywhere it’s not
particularly that they love what you’re
doing if they can’t take the pressure
right right
don’t we got a new forum and talking to
a new person it’s funny yeah absolutely
all right well we’re going to take a
break and when we come back we’ll talk a
little bit more about Martin’s a career
through salon and school and working
with manufacturers and developing his
organization into pure education so stay
with us we will be right back
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positive people and radio unites healthy
life dotnet welcome back this is patty
Schmucker and you’re listening to radio
am beyond healthy life net I am here
with the co-founder of Martin interm our
productions under the heading of Martin
Parsons comm an educational organization
with the iconic hairdresser mr. Martin
Parsons thanks for being with us and
we’ve been talking a little bit about
your background and how you sort of
arrived at this point tell us today what
is a Martin Parson organization made up
we are an educational company now we
travel we do a lot of major events and
aggressing shows and seminars I try to
visit as many schools over a year period
as possible usually somewhere between 30
and 40 cities a year we go to we do in
salon classes we do location classes
one-on-one and appear at lots of
different events so you know our company
is about attitude the attitude of the
industry to bolster the attitude of
hairdressers and salon owners and people
interested in it and as phases of the
beauty industry we just like to remind
people how important they are to the
people that they service and it’s a
two-way street kind of developing the
right kind of clientele is the kind of
clientele that you feel you want to have
if you don’t have to just do everybody
but you know you have to work towards
that most important thing is to get
making money first
get yourself a stab
and I don’t wanna get sidetracked here
but it’s like getting each of your looks
into a signature style for instance you
might remember the first Bobby lever
cuts right well you want to go lucky did
a good woman we settle into a pattern of
cutting and then after you achieve that
then you start doing signature work
adding your own little detail or your
own little fringe thing or your own way
of styling in it and it becomes a
signature look which you baked money on
through your whole career
then you onto another look and develop
look so when you look at someone who has
been a hairdresser for let’s say 40
years or something they’ve been through
so much of what’s going on today but
it’s renewed refreshed it’s a modern
approach a little different clip to make
it work so I think that part of what
makes a great hairdresser a great
colorist a great makeup artist is
practice and developing your work and
paying attention to what you’re doing so
that you can make notes and reproduce
that same look or same technique again
and again until the client wants to
change when it sounds like there is
there are some consistent not only
there’s a consistency within your
technique but all your consistency with
your messaging as well you mentioned
about your company is about the attitude
of the industry tell us a little bit
more about that you know I think that
you know you’ve been to lots of
hairdressing shows yourself in the bands
and things like that and you you look
around when I I started in the seventies
really late sixties when you went to a
beauty show everybody was dressed to
show themselves hmm it wasn’t just the
artists and the models it was the people
who went to these events to put on their
best to show other hairdressers
mmm hey look how they prefer to be
looked at as a hairdresser
you people are stand-ups now that do
that you don’t see that so much it’s
kind of like I want to be incognito hmm
you know what
fires hairdressers more than anything
our other hairdressers and so you know
we we’ve always encouraged people to you
know look at attending a show is a
special event for you and that you come
prepared and people take you more
seriously and get more other people that
you talk to that way to decide they’re
right but this patty because they you
know there’s a lot of errors that will
say oh you know my clients never want to
change they never want to change we try
to encourage them that if they could a
client that wears the same style forever
instead of criticizing them or trying to
make suggestions ask them when they
first had their hair done like that
what happened something momentous must
have happened either their husband said
you know what you more beautiful
beautiful than I’ve ever seen you look
and love you here like that mm-hmm
you know when you love somebody you want
that other person to always keep telling
you that right you maintain the same
look because that’s your social message
to your family and even at church you
can be recognized by your hair style or
your color in smaller towns if an
identification thing mm-hmm
because they always know mrs. Smith
because we’re here is a ding dong and a
Dickey do us right I think it’s so
important because everybody is important
you know I like to feel that I
contribute to this industry but you know
there’s people out there have so many
ideas and I like to tell audiences that
when they’re watching the show I open
their throne with maybe what I do but
what I do is not the best what you see
in a magazine is not the best the most
beautiful styles are done by an
individual in a salon that never gets
recorded mm-hmm never gets acknowledged
and I think characters have tend to you
know have a bad week for you tend to
forget your wins
you know the things that you did oh my
god when I did her hair for the wedding
it was just blah blah blah you know
those are they may sound childish to
some people but investors are sensitive
they’re kind sometimes they forget to
research you know if someone has trouble
building a clientele I always when I
when I work every client that I god I
would introduce myself and go through
the consultation everything and then ask
them just a few questions
and then like maybe she’s interested in
horses or something I put that on my
list that on the weekend I would
research tool at the library so stays
you know horse at the type of horse she
had me she had Palomino horses so when
the next time I saw her I’ve got
something to add and so they’re
interested in her
and I think does that do that all
successful because they’re interested in
people well and that’s a piece is that
is that that genuine curiosity and
interest in people and I know from
reading some of your a work that you
talked about that whole thing of having
a sense of pride of ownership pride in
the industry and taking that extra step
you know the beauty industry the
people’s concept of hairdressing and
beauty in general has just exploded the
past even 20 years but particularly
social media and you know used to be if
you were a hairdresser not not with
everybody but some people would look at
you like this is not a servant but you
know like a in servitude right not
having the respect that they offer up
now you say to somebody I’m I’m a
hairdresser they’re interested they go
well that must be really something and
it’s just a different focus so you know
I I travel so much and it’s often people
I sit with on a plane or in the lounge
will come a fee well what do you do for
a living
I’m always proud to put a frame around
what I do anything I work in beauty
right here prefer yeah yeah I work in
beauty
I work and be the M&S; petition those
kind of things to build yourself up it
was more important for the hairdresser
themself to build up their repertoire of
things to talk about what happened oh
it’s I just think it’s important that
you find out more about yourself and the
subject that we can learn all about it
so that you don’t gossip you inform
right all right well we’re going to take
a break and when we come back we’ll talk
a little bit about some of the tools and
techniques that hairdressers are using
today and how other ways that
hairdressers can connect with their
clients so stay with us we will be right
back
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healthy life net hey there thanks for
staying with us this is patty Schmucker
you’re listening to radio a and B on
healthy life net I’m here with Martin
parson who is one of the cofounders of
in Tamar Productions under the heading
of Martin Parsons comm an educational
company that’s really been instrumental
and leading the industry worldwide for
techniques in hair styling and hair
cutting Martin tell us a little bit
about where is hair styling going and
are there tools and techniques the
hairdresser’s are using today that’s a
little different than what was used in
the past yes you know I think the advent
of texturizing adding texture to the
hair and all the related shears that you
can create different effects within
there have changed a lot about
approaches to hair cutting more texture
cutting more freeform kind of cutting
now I’m not such a freeform guy I like
to create a pattern for someone that I
can adjust that pattern just suit them
to correct it or maintain it for as long
as that client wants that lord I think
that what does I got the factor out
there sorry just more about the new
approaches and even took talking about
texture yeah yeah you know with the
texture in the disconnected haircuts and
stuff I have brought us too
is silhouettes hmm stronger silhouette
stronger forms but all the insides of
the haircuts much softer than they used
to be the geometrics before they that
was quite quite the art form to get them
built up and still make money now
there’s so much easier because the focus
is on dimension mm-hmm you know just for
your audience so you know when hair is
just a lot of times a guideline is made
to make a shape and then you kind of
move the lamb’s head and tap to the
guideline with each movement well that
makes the hair fall it so no matter how
much text or anything you add into it it
doesn’t really change anything
it still comes out looking the same
shape it’s the styling that makes the
width to the surface but now we’re
cutting with stationary guidelines that
means taking a guideline a vertical
guideline at different spots on the head
and bringing the rest of the panel back
to that parting and cut to the guide so
you’re swinging the hair around the head
and it makes dimension the most
beautiful dimension in there we do soft
waving cuts that are called tear cuts
and that’s a horizontal technique but
you know but I like every kind of has
that myself I love something that’s soft
and we’ll we some hard edged maybe but
mostly I’m a soft cutter my my sorta
adoration
towards women is soft beauty mm-hmm and
perfect do geometric cuts and stuff like
that but it’s a you know my internal
force is about beauty it just takes like
that way and it’s not a great beauty
it’s the beauty that you create around
that person that’s sitting in your chair
that makes them
you extra-special right right that’s
very sad thank you
absolutely the clients when I’m dummy
they’re not that happy over the years
uh-huh we all get that you’ve learned to
adjust it yes so I mean and one of the
things I think you know having spent as
many years as you have behind the chair
and certainly and educating and working
with younger people the definition of
beauty I mean the beauty that you and I
see maybe it were closer in age and what
someone who’s twenty or thirty sees are
their commonalities and hand and where
is where is that interpretation come
about yeah you know like style and
fashion goes in a circle it’s a pretty
big circle but you know with each
generation of hairdressers that comes
along and technique or a style is
repeated it’s interpreted in a different
way with their vision hmm and I think
that’s what’s exciting when I look at a
magazine photograph and sometimes I
think okay what’s going on here I can
see in the thought you know I can feel
inside that creativity it’s in different
parts of the head different kind of
expression and it makes me open to
younger style younger attitudes and
because I is a lot of schools over a
year I really get a sense of a style of
coming up in this industry and joining
the industry and you know what their
connections are and their fascination
what color
it’s just remarkable you know it in in
business in the salon there’s a
certainly color it’s such a fine way to
increase the bottom or frame right
and to keep it quiet loyal well and it
seems like that’s really a a very
important part of what we in defining
the new looks is not only shape but how
much more color and texture is playing a
role in the newer looks that we see
that’s right you don’t quite to come in
for like a natural style or messy style
can’t expect that style to stay in for
day and days it’s not created that way
to get through an event that day is good
but you know like gone are the days
where people wrap their hair and to go
to sleep master you never know what’s
going to happen in the next decade all
right right
I remember my shopping techniques and
all that stuff but you know younger
people attitude keeps people have been
around in the business on your toilet
mm-hmm right sometimes will shun
something that’s new because we’re not
familiar with it or it doesn’t look like
what we’re used to seeing just like you
said but the thing is style emerges the
same in fashion and clothing is it’s the
element you take an element from each
thing that you see and make it into your
own and that’s what sort of develops
style clothing and everything right and
but I like the idea that you you’ve mint
touched on it several times in our
conversation is that paying attention
and really looking deeper you mentioned
as far as seeing new looks that
initially there may be a it doesn’t
really resonate with you right away but
you’re able to look deeper do you teach
that do you help people to understand
how to look deeper to listen more more
closely absolutely you know what just I
mentioned before about you know just
a client on their first visit really
letting them know that you’re living to
what they’re looking for in their hair
and you know it towards the end of that
conversation maybe you ask them a few
other questions to get a you know what
they’re interested in in general you
know what there’s nothing more rewarding
than talking to a client professionally
training them professionally making a
note of what you’ve said efforts is what
I’m trying to look before we would make
a note of the layer length right the
shape and all that kind of thing so that
when they come back we’ll say how’d it
go and if there’s a total spot on that
here that they know where to show you
and then we say look I’ll work on that
let’s adjust that then I’ll show you
different way of drying it so the client
learns to handle your haircuts and then
depends on you more right absolutely all
right well we’re going to take an hour
final break and when we come back we’ll
talk a little bit more about some of the
educational plans for 2018 if you’re in
the industry and want to see Martin
where are some of the places that he’s
going to be the rest of this year so
will stay with us we will be right back
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[Music]
hi there it’s Pattie smoker again here
at radio am beyond healthy life net
we’re here with Martin parson one of the
icons of our industry and we’ve been
talking about his background and how he
got into the industry and what he’s
really seeing as trends and things that
are happening in a hair today Martin we
are talking a little bit about being
able to pay attention develop that
relationship with your clients so that
they feel like you are really listening
and being able to evolve the
relationship ass
over a long period of time how do you
teach that Martin well you know what I
think it’s giving people ideas and
reminding them of certain things they
know already but it’s flipped to the
side you know I think that if you’re a
shy person whether you’re a client or
the hairdresser you need to go online
and just type in you know I work in the
beauty business I’m a bit shy and I want
to understand how to communicate better
will you pick up some ideas from there
you can you know everybody knows whether
they’re a good communicator or not and
it’s nice to be consistent and not
repeat your stories each time the client
comes in and it’s not writing down
everything that you say but you know in
my salon I would each week go through
the paper just like everybody else’s and
clip out things that were interesting
not necessarily political or murderous
but things that were just kind of
thoughtful and interesting not that I
would remember them but it sort of
imbued me to have a positive attitude
and give good stories you know I think
if you’re in a salon owner in a in a
small town and
you know there was a disaster somewhere
in the area or a you know unemployment
or whatever is to keep your
conversations positive if somebody says
you know tastes like I still my husband
and my wife you still can’t find a job
it seems really tight you know you don’t
sympathize but you come up with
something that’s positive like you know
jeez I understand what you’re going
through maybe not totally but you know
what I just hear that in this part of
the state they’re rebuilding versus and
you know lighter things are coming to
light that maybe wasn’t such a great
example but to have positive reminders
because what people are coming to you
for is not just the service it’s the
attention the kindness the care that
touch and the conversation and it if
you’re just talking about yesterday’s
tbe or you know you’re partying till
four o’clock in the morning you know
when you’re young that’s really
interesting but if it’s a client be more
interested in I don’t know maybe the
type of music that you listen to or
something it’s not don’t think it’s
something that you can just follow
sudden take on that persona but you
build it right and in the end I can tell
you for sure that you end up being
yourself well yeah things of like
dislike that you go through all the
frustrations and stuff there are so life
building but you don’t understand that
until later on in life a knowledge and
to go case I could have done that better
I could have been more respectful about
this right so you know I graduated from
musical 1968 all your listeners that
there would know that’s a long time ago
yeah
right yeah it’s been wonderful and
learning to understand people and
especially to understand the majority of
hairdressers attitudes and and what they
need and and the hairdresser needs
encouragement and compliments and a nice
attitude for their service and a lot of
clients don’t get that
what and one of the things that I love
and and and delighted to have you on the
show is just that as yes you did
graduate from high school in 1968 but
the fact that you are at the absolute
royalty of our industry and still
practicing and still being an
inspiration to hairdressers it’s because
of some of these things that you’re
talking about in giving hairdressers
young hairdressers the tools to first
learn themselves and to show up with
this real pride of being in this
industry well we can make a difference
in people’s lives and I think that’s
such a powerful powerful message and you
know if people would pay more attention
to that instead of going up to somebody
at a party tomorrow my hairdresser right
if be proud of what you do so you know
what I work in beauty regressor and I
then go on from that yes but the one
thing the hitters have to understand is
that they have to market themselves to
the bitter end you never get to sit back
no matter how fabulous you are or how
needy you are or how lonely or makes a
lot of work to be successful but you can
have influence on other people’s lives
lead them to a world of better fashion
better self-image better communication
skills all those things come from a
hairdresser you know lots of people say
you know we’re psychiatrists a lot of
times well I’ve never looked at myself
that way but I try to get sincere
support right so you I know we’ve only
got a few minutes left I want to make
sure that people know if they want to
come out and see you what are some of
the big shows and the educational plans
you have coming up for the rest of 2018
featured artists at all the major shows
in the u.s. Las Vegas New York Orlando
Long Beach and then just a ton of
distributor programs and private shows
and demonstrations that anybody can
learn about all this stuff that our
on-demand education that we have I have
about a hundred and thirty-four
different updates and about fourteen
different cuts from which you can enjoy
to the stuff Brown and that’s all
available at Martin partial calm and I
like that we’re on YouTube
yes persons up to the course Facebook
and and I’m looking for friends well
what what I loved and talking to Kent
who your partner and brother is that you
know with that you’ve got this fabulous
following on YouTube and Instagram and
all of that and I said am how are you
doing this he says I don’t really know
but it’s just is it’s just reflective of
the fact that you guys are just so
genuine and have really been an
inspiration for so many people
yeah I hope I hope that’s right and I
appreciate you saying that you know for
your listeners out there you know what
little bit organized for your first
visit to a headmaster respect what it is
that they do and how hard they work and
a kinder you are to them the kinda they
are to you the more you respect them the
more that we affect you and it’s
important this industry is hard-working
people yes we just work hard and love it
and make you feel good great
well Martin thank you I appreciate you
being with us and for all the wonderful
work that you do in the world and we’ll
look forward to another opportunity to
chat with you thanks so much Patti and
if I can ever be any more help or you
need any Corrections or anything let me
know
I will so alright great thank you so
next week join us to learn about how
someone is mapping curls
Scott must mascara Gav will be with us
I’m Patti Schmucker thanks for listening
to radio a and B where we think pretty
is pretty important in all things in
beauty
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education salon artist madeintheusa styling stylist haircare hairstylist modernsalon beautyindustry americanmadebeauty pattyschmucker cuttinghair hairartistry martinparsons martinparsonseducation professionalbeauty
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