Ahorra 5 meses con 1 año de Premium al 35% dto ¡Lo quiero!
Personality Profiling: Helpful or Hokum?
  • 18/02/2017
  • 7
  • 0
  • 0

Personality Profiling: Helpful or Hokum?

Audio no disponible. Inténtalo más tarde.
  • Descargar
  • Compartir
  • Me gusta
  • Más
    • Escuchar en popup
    • Denunciar Contenido
Preparando para la descarga

Preparando audio para descarga.

Escucha patrocinada. El audio empezará en pocos segundos...

Escucha sin anuncios y sin esperas con iVoox Premium

Pruébalo Gratis

X

Descripción de Personality Profiling: Helpful or Hokum?

Companies use personality tests for a variety of purposes, such as employment screening, assessing leadership potential, fostering corroboration and teamwork, etc. The most widely used is the Myers-Briggs Type Indicator (MBTI), created by Pennsylvania housewife Isabel Myers. This particular test is utilized by 89% of the Fortune 100, given to 2.5 million people each year to identify strengths and enhance teamwork. The Minnesota Multiphase Personality Inventory (MMPI) was developed in 1946 to sort mental patients into diagnostic categories. It was then expanded in an attempt to describe normal people. Of course, popularity does not imply validity. What is worse, most companies keep these tests confidential so the data cannot be tested to determine effectiveness. These tests are also popular among consultants, who are paid good money to administer them in a convivial atmosphere. Helpful or hokum? We will attempt to answer in this week's show.

Mostrar Ocultar

marketing business management disc ron baker VoiceAmerica Myers Briggs personality profiling Pseudo Science The Soul of Enterprise Business in the Knowledge Econ Ed Kless personality testing

Comentarios

Por decisión del propietario, no se aceptan comentarios anónimos. Registrate para comentarlo.

Más de Marketing y estrategia

VER TODOS