An Audio Summary of "Moving Beyond Marketing"
Co-author of this year’s social business research report, Gerald C. Kane, provides an audio...
04:21
Smarter Ways Toward New Product Development
Using its own version of open innovation called Connect + Develop, Procter & Gamble is now...
04:04
Satisfaction is relative to competitive alternatives. Improving financial performance lies in...
04:17
Three Strategies For Competitive Advantage With Analytics
As companies search for ways to differentiate themselves with analytics, organizations are being...
04:44
Recalculating Energy Subsidies
To get renewable energy on solid footing, we need to rethink subsidies.
03:33
Six Questions to Ask Before Outsourcing Analytics
Before a company hires consultants to handle its data collection and analysis, it needs to make...
03:48
Four Tips for Approaching IT Outsourcing
The cost savings from outsourcing IT can be found in many areas of a company’s operation, not...
03:29
So You Want to Start a Multisided Platform?
The multisided platform business model is getting a lot of attention these days, thanks to the...
04:18
A recent book by Thomas H. Davenport and Jinho Kim advises companies on how to tap into the power...
05:15
Information: “The Real Source of Value Creation”
Information is an asset that can be measured in the same way as a footprint: by its length,...
03:38
Rethinking the Relationship Between Customers and Suppliers
Creating processes that promote learning, trust and adaptability between customers and suppliers...
05:53
Lessons From IBM’s Strategic Renewal
What does it take to transform an organization? New research details the art of strategic renewal...
04:14
Ethnography in Action at Wells Fargo
How do companies gain value from ethnography — the in-person study of how people actually use a...
04:23
The Big Upside of Customer Participation
Encouraging customers to provide feedback and recommendations directly to the company engages...
04:14
Rethinking the role of the sustainability executive
A new sustainability insurgency aims to alter the way business is done in every function and unit...
04:15
When to Seize the Low End of the Market
A new framework on how to position a new product or service outlines strategies for capturing...
04:37
A growing number of companies view their data and analytics as assets with strategic value —...
04:27
Six Steps for Smoother Knowledge Transfer
New research suggests that on-the-job learning is the best way to facilitate knowledge transfer...
04:18
Whether or not we’re “flourishing” is a true measure of sustainability
Whether or not we’re “flourishing” is a true measure of sustainability.
04:57
Herd Instincts Are Biasing Online Reviews
Social influence can lead to disproportionately positive online ratings, thanks to the human...
04:50
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The Importance of Purpose
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