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Smart Answers

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Smart Answers

Por BusinessWeek
En BusinessWeek

Selling a Business in a Down Market

Small business owners who want to sell have an advantage. Even in a down market, there are always...

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Complying with Spam Regulations

More small companies are communicating with clients via e-mail. But all too often a newsletter or...

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Employee Coaching Matters

High-performing outfits are more likely to have employee coaching than mediocre performers,...

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Green Business Ideas

Biologist Glenn Croston talks about the green business ideas he came up with while researching...

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Using Charisma to Persuade

Small business consultant and author Greg Hartley talks about how small business owners can learn...

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Startup Myths Shattered

Starting a business is risky, costly, and only for extraordinary individuals, yes? No, says...

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Branding for Entrepreneurs

We all have personal "brands" -- whether we cultivate them intentionally or not. Dr. Jackie...

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How to Craft a Good Tagline

If a company's brand promise sets it apart, its tagline must convey this promise in a memorable...

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New Tax Incentives

Most Americans know about the $50 billion going out to individuals under the Economic Stimulus...

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Benefit from Emotional Intelligence

Most entrepreneurs aren't trained in HR and many have no hiring experience. Emotional...

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Technology Vs. Personal Interaction

Business is all about relationships, but relationships are transformed by technology. Peter...

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You Can Have Too Many Great Ideas

Entrepreneurs are great idea people. But some small companies pursue so many trends, products,...

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Retaining Top Sales Talent

Top sales producers are always in high demand, and particularly so in times of economic...

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Hiring, Managing, and Firing

Few people start companies out of an eagerness to be supervisors. But entrepreneurs who can't...

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What to Do When Employees Retire

In the next 5 to 10 years, 40% to 60% of the U.S. workforce is expected to retire. Small...

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Don't Rely on Gut Instinct

David Cochran, a vice-president at consulting firm QualPro, says hunches are often wrong:...

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Encouraging Entrepreneurship in Iraq

Small-business development expert Phil Borden discusses his book, "Shaku Maku: On the Ground in...

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Customer Loyalty That Lasts

Competency and integrity might get customers through your door, but to develop real loyalty,...

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Anxious Organizations

Jeffrey Miller, family therapist and management consultant, is an expert on "anxious...

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Viral Marketing

Serial entrepreneur Anna Yen found herself facing a new world of marketing opportunities last...

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