028 - Programa Foco & Gestao - 21/10/2017
Séries de TV que agregam no ambiente corporativo é um dos temas trazidos no Foco & Gestão Se...
54:36
028 - Programa Foco & Gestao - 21/10/2017
Séries de TV que agregam no ambiente corporativo é um dos temas trazidos no Foco & Gestão Se...
54:36
Entrevista com Cristiane Camargo do IAB Brasil
Diretora executiva do IAB Brasil, Cristiane Camargo, no Foco & Gestão Do engajamento com as...
15:11
#012 - Social media, native, content & creators - Boletim de comitês IAB
Na intensidade de conteúdos disponíveis online, como trazer atenção e confiança ao que a marca...
19:07
#010 - Métricas - Boletim de comitês IAB
Inaugurando o formato de boletim, para trazer um extrato das discussões que acontecem nos comitês...
45:14
#09 - Construção de narrativas de conteúdo - tendências para publisher e marcas
O IAB retoma a conversa sobre a atuação de marcas em meio à aceleração no consumo de conteúdo...
37:11
#08 - Fake news, programático e brand safety: o que esses temas têm ou não têm em comum
Em meio à polêmica, todos se perguntam: de quem é a responsabilidade quando a publicidade aparece...
34:44
#06 - Impactos da COVID-19 no investimento em publicidade no Brasil
Como o mercado está se planejando neste cenário sem precedentes e que muda a cada dia? O IAB...
28:01
Digital Window Round Table July 2010
An event to facilitate discussions between leading members of the affiliate community regarding...
01:25:18
The Programmatic Series: Ep. 5 - Cat Prestipino, AdRoll
Cat Prestipino, Marketing Director, JAPAC at AdRoll, talks about her journey from a food blogger...
17:48
The Programmatic Series: EP. 4 - Scott Ries, Sizmek
Scott Ries, Director, Technical Services at Sizmek, got his start in gaming in the U.S. and has a...
18:40
The Programmatic Series: EP. 3 - Stephane de Blic, Integral Ad Science
Stéphane de Blic, Commercial Director, Australia & New Zealand at Integral Ad Science, is a...
17:55
The Programmatic Series: EP. 1 - Tim Whitfield, GroupM
Timothy Whitfield, Director, Technical Operations at GroupM, describes his journey from Engineer...
24:21
EP. 7: What is Location Data and How is it Used?
We speak to Dom Gambino from leading location intelligence company Near. Dom runs us through what...
18:37
EP. 10: How digital measurement works - Gai Le Roy, IAB
Gai Le Roy is the IAB Director of Research and one of the most respected measurement experts in...
17:59
Ep. 13: Digital Measurement Overview - Monique Perry from Nielsen
We talk to Monique Perry, Head of Media Industry Group at Nielsen, about the history of digital...
14:11
Getting the most out of your media buys: Mark Henning of Kantar Consumer Insights
We talk to Mark Henning, executive director of media and digital at Kantar Consumer Insights,...
15:42
EP. 3: Audio Industry Panel Discussion
Experts from Australia's Digital Audio Advertising Industry discuss the state of digital audio,...
53:10
Ralph Van Dijk from Eardrum discusses the evolution of audio and gives us the dos and don'ts of...
27:55
EP. 1: Vijay Solanki & Gai Le Roy
IAB CEO Vijay Solanki and Director of Research Gai Le Roy introduce the conference and give a...
29:34
Native 101: Content vs. Advertising - with Ben Green and Susie Bayes
"Native" is a term relatively new to advertising, but one that is being used every day. How does...
18:57