Laying the Groundwork to Prevent Online Crises
Don't try to build media relationships in the middle of a crisis - it's already too late. Plan in...
12:11
Podcasts de Press
How to Avoid Social Media Mistakes
Social media can help you win new fans and followers - or, if misused, it can quickly damage your...
07:11
Keeping Reporters on Your Side
What if you don't know the answer to a reporter's question? How do you handle "off the record"...
05:35
How to Avoid Ticking Reporters Off
You've worked hard to build your media contacts. Don't drop the ball now! Strategy consultant...
04:11
(114) How to Produce a Unique Event
Annie Fabricant, Morning Gloryville's NYC Glory Agent shares essential components of producing...
35:58
Which reporters should you cultivate? And how can you become a trusted source they turn to, time...
07:26
Building Relationships with Reporters
If you want positive media coverage for your business, the first step is to build trust with...
08:51
Why You Should Always Give Reporters Your Cell Number
Some businesses and political campaigns take an adversarial stance toward the press--ignore them,...
02:27
What to Do When You Hold an Unpopular Position
If you're a political candidate, your views aren't always going to be popular, and they won't...
01:07
What to Do When Reporters Screw Up
Let's face it: reporters are human, and sometimes they make mistakes. Learn from media relations...
03:56
The Telling Detail and the Essence of Your Message
Is your message memorable? Does it resonate with voters or consumers? Learn about the power of...
01:44
The 5 C's of Message Development
Want to develop a powerful message? Learn the "5 C's" technique from media relations expert Dorie...
04:41
Preparing for and Responding to Attacks
It's the nature of both politics and business--you'll likely be attacked by your competitors....
03:00
Message discipline--that is, staying on message and avoiding messy course corrections and public...
02:18
Making "Off the Record" Work for You
"Off the record" interviews are dangerous territory. But when done right, they can help your...
07:24
How to Successfully Deploy Opposition Research
It's the secret side of politics. But conducting opposition research--and getting that...
03:15
How to Prevent Reporters from Misquoting You
Most reporters are great--but not all. Media relations expert Dorie Clark teaches you to protect...
01:18
How to Prepare for Live Radio Interviews
You're going to be interviewed on the radio--live! Media relations expert Dorie Clark discusses...
03:10
How to Get Reporters to Give You the Benefit of the Doubt
How do you get reporters to give you the benefit of the doubt? Expert media strategist Dorie...
06:37
(Ep. 57) Spark and Hustle with Tory Johnson
Young Female Entrepreneurs welcomes Tory Johnson of Spark and Hustle and Good Morning America to...
28:52
Premium
Plus