Steve Lennon will tell you he’s had more starts than Phar Lap. A self-described learning junkie, Steve’s called himself a banker, a general manager, a founder and a management consultant. He’s the kind of guy who isn’t interested in a neat, obvious predetermined journey – instead he’s going to carve his own path and enjoy his own success, warts and all. I met Steve several years ago and had the chance to work closely with him on a new startup project in a large organisation. It was Steve who first gave me a copy of Business Model Generation, who introduced me to the concept of business design. In many ways, you could say that Steve is part of the story that led me to create TKLR, so to invite Steve on Creative Agency is a real buzz. In this interview, you’ll learn; How being committed and detached are equally necessary in business How important it is to look at your business objectively How losers and winners can switch sides, so quickly, and That you should never forget your options "you need to get out on the balcony & observe what's really going on" @stevejlennon talks business on #CreativeAgency http://t.co/cHJnrALYT5 — Jason McDermott (@jasonmcdermott) February 8, 2014 Steve’s not just an old friend, or an interesting storyteller – he’s someone who knows what it’s like to survive the schizophrenic world of entrepreneurship. He’s seen the business world go through booms, crashes and recessions, and he’s only too happy to share how and why he’s been able to survive these events, unscathed. It was a real pleasure having Steve on the show. You can find Steve’s blog here, or connect with him on Twitter. This episode was brought to you by Squarespace, the all in one platform that makes it fast and easy to create your own professional website or online portfolio. If you’re interested in getting set up on the web, squarespace is the best place to start. If you go to www.squarespace.com, you’ll find beautiful templates you can use get your site up and running in just a few clicks. their templates are designed to work on all devices, desktop and mobile, which is important since more and more people will be coming to your site via mobile devices. Once you’ve picked your template, it’s also super easy to use, you can drag and drop your content around on your site to your hearts content. If you’re looking to set up an online store, squarespace has you covered, as e-commerce is literally built into the platform. It couldn’t be easier to get a slick, professional looking site up and running. At just $8 per month, you can get a beautiful mobile ready website up and running including your own domain and hosting. You can start a free trial, with no credit card required, simply by going to www.squarespace.com You can save an extra 10% by using the offer code “Creative10″. The post Steve Lennon talks business: Do big change, fast appeared first on TKLR.
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